IT Managed Service Provider Archives

How can you assist your business with Identity-as-a-Service (IDaaS)?  Well, IDaaS can demonstrate the vital identity management capacity for your digital transformation attempts; on closer inspection, the difference between IDaaS and cloud identity can be negligible.  IDaaS carries on with influencing the modern identity and access management solutions; Gartner predicts IDaaS as the delivery model selected for more than 80% of new business acquisitions of access management alternatives.  Why? Here are four facts about IdaaS, cloud identity, and digital transformation #1  IDaaS and SSO go hand in hand Single Sign-On (SSO) provides the user with a single login and credentials set to access their network resources and database. Also, SSO enables users to remember only one set of job credentials to fulfil their fundamental tasks, allowing them to generate stronger passwords and strengthen their perimeter better. Even modern IDaaS stretches the on-...

While we’ve all heard the promises about the cloud and the associated benefits of the cloud, moving to the cloud has still proven to be a stressful journey for IT.  The rise of cloud-based technologies has led to a change in work styles and the workplace encouraging enhancement of employee productivity – all in the name of ensuring cost savings.  Exiting the data centre and moving to the cloud is a huge step and starts with planning and assessing. How ready is your business for cloud migration? Most companies are no longer asking if they should move their IT services to the cloud, but when to move and how to get there.  We assesses your business’ cloud readiness for migration. Onsite data can become quite expensive and together with the increasing demand for value from the cloud and the benefits of the cloud, a complete analysis of the total cost of ownership (TCO) becomes crucial. Additionally, this analysis is resulting in a smooth cloud migration jour...

People often complain that their content did not generate as much buzz as they initially expected. Lack of views and shares can be extremely frustrating, especially when the person creating the content poured their heart and soul into it. The first thought that goes in the mind of the content creator when they see it is if their content was not as good as they thought. Some people also think that people didn’t resonate with it. Although both these scenarios could be true, it isn’t the case most of the time. There could be other technical factors, which are hard to determine. Having a content marketing scorecard in use could help you to determine the elements that hold you back. These scorecards tell users exactly how their marketing efforts are impacted by their content. By isolating all the factors that boost or hold back content, content scorecards give users a big boost in converting their prospects into full-fledged clients. Note that, it is important to have objectives in ...

Every business owner knows that marketing is the lifeblood of their business, and it is virtually impossible to thrive without confronting an MSP (Managing Service Provider). Most IT Companies who seek to attract high-value clients know their best bet is the MSP industry. What makes MSP so attractive for businesses these days is its ability to keep customers paying month-to-month, creating long-lasting relationships with clients and prospects, which essentially helps in generating higher revenues. There is no denying that setting budgets for marketing initiatives could be tough. However, when you take time and pay attention, it won’t be as difficult as it seemed initially. Mentioned below are some things that you should consider for setting metrics and budgets. The Amount that MSP Spends for PR and Marketing Having a specific budget for your business’ digital marketing efforts is crucial if you want to attain tangible short and long term results. MSP’s that don’t crea...

More than 80% of the businesses are presently using social media platforms to attract more and more leads, generate more revenues and sales, and deliver bespoke customer support. This is arguably one of the best platforms to get business, especially for eCommerce. A survey was conducted which targeted the B2C marketing, and it was found that 58% of the respondents reported that they get double the business from social media than any other marketing tactics. Here are some tips for you. 1.      Create visual content to engage your audience People using social media platforms are not really inclined to read content which is heavily induced with words. The step you need to take is shifting from word-based content to visual content. Visual content gets more response. This is the reason why YouTube is holding its number one position on the social media platform. 2.      Think about a channel plan for social media M...